We are excited to announce the launch of the Alumni Tour, an innovative program designed to help schools showcase their alumni's achievements through professional video interviews. Our team will handle everything from scheduling to production, offering fully customizable video packages that highlight each alumnus's journey and successes. Schools can remotely participate in the interviews, ensuring the content meets their specific needs and storytelling goals. 

In the blog post, the issue of "stale" content in content marketing is addressed. The concept of stale content is likened to outdated or overused material that no longer serves its purpose effectively. The solution presented is Digital Monthly, a product designed to provide a steady stream of fresh content for businesses. The process involves listening to the client's needs, planning content accordingly, and executing with a team proficient in various content formats. The post emphasizes the importance of staying current and engaging with the audience, inviting readers to learn more about Digital Monthly's approach.

Discover the transformative power of trust in creative collaborations. In our industry, initial suspicion is common, not due to inherent untrustworthiness, but because creatives often prioritize projects as their life's work. Trustworthiness is the cornerstone of successful client relationships, eliminating suspicion, enhancing efficiency, and fostering long-term partnerships. Learn how Fifth & Broad prioritizes trust to deliver not just industry-leading content but also enduring partnerships. If you're seeking a reliable creative ally, reach out – let's build trust together.

Our team has a comprehensive and refined video production process which has been honed over the past 5 years. The process begins with a Kickoff Meeting where our team gathers information about the client's organization and the problems the video should solve. This is followed by the Pre-Production process where our team creates creative strategies and outlines for the video. After the client approves the strategy, there may be Pre-Interviews to prepare the subject for production. Production is carried out with a creative brief, outlines, and shot list in hand. After production, a StoryDraft is created to guide post-production video editing. The edited video is then sent to the client for first review, followed by any updates and revisions until the final draft is ready for distribution.